The term “new media culture” includes cultural practices that are represented by the following guidelines: they reflect the influence of the new technologies on the artistic creation, there is an interaction of the social and cultural fields of activities in the contemporary cultural context (examples are the subcultures and the counter-cultures), including the activities of the cultural non profit organization, interdisciplinary manifestations, and new forms of organized cultural activities such as platforms and networks, etc.

The term “new media cultures” defines fields of cultural activities in management as well as in the sector itself. It may not be the best term, but renaming it would only create more confusion.
Part of what used to be called alternative culture in now called new media culture. Alternative culture is not necessarily new media culture, as it is a broader term. Alternative culture is usually developed by young people who are ready to explore the margins of standard cultural practices, merge them into meaningful units, and create new forms.

The new media culture programs are very often open to international cooperation, interdisciplinary fields, and are, many times, performed in public areas.
The cultural activities of the new century are predominantly festivals and cultural manifestations, which offer much content and attract the attention of the public, media, sponsors, and so on. The same tendency can be seen in the new media culture where festivals are abundant. However, in the latter case there is a more accentuated problem of the extremely unstable functioning of the organizations and related clubs that are the core of this culture, due to various problems (finance, facilities, organization).

The most important festivals of the new media culture are: “Light Festival Porec” organized by the Bravaria Art Remont association, Fopa Festival – festival of performing arts organized by the Kulturban association, Transart Festival by Labin Art Express XXI, Kulturama Festival by the Pučko Otvoreno Učilište Buje, Sedam Dana Stvaranja 2009 (Seven Days of Creation 2009) by the Mali Veliki Covjek (Big Little Man) association, “Istrakon 2009” by Albus association, Media Mediterranea by Metamedij association, and Monteparadiso Festival by Monteparadiso association from Pula. Some of the non-profit clubs that should be mentioned are Monte Paradiso and Metamedia from Pula, BUM from Buzet, and Lamparna from Labin.

Many youth clubs were opened between 2000 and 2005, but now they are slowly being closed for many reasons. On one hand the laws that regulate cultural and hospitality activities are not well defined, while on the other hand hospitality activity is always present at places where young people usually gather. Moreover, only individual projects are being financed while there is no developed financing plan for annual programs. The facilities in which the programs are being held do not comply with the minimum technical requirements and the equipment also tends to be inadequate. Among all these the problems the key one is the lack of qualified personal to permanently work with the new media culture. Working in this field is not motivating at all considering this activity is not looked well upon by society and it has huge financial problems.

A good example of the new allocation of an old facility which has been recognized internationally is the transformation of the former military barracks “Karlo Rojc” in Pula into a cultural centre. To improve the situation in the new media culture in Istria the Council for new media cultures was created in 2005 as part of the Administrative Department for Education, Sport, and Technical Culture.

1. (Ne)opipljivost digitalnog: Održan 19. Media Mediterranea festival u Titovom parku ,
2. 2. Konferencija o kreativnim industrijama – Novi mediji u fokusu u Rovinju ,
3. 20. Media Mediterranea: Tehnologija + priroda ,
4. Audiovizualna udruga Marsova soba , 52 100 Pula
5. Bravarija Art remont , 52 440 Poreč
6. Dječje radionice na festivalu Media Mediterranea 19 ,
7. Dječje radionice na festivalu Media Mediterranea 20 ,
8. Društvo Dante Alighieri , 52100 Pula
9. Festival Media Mediterranea 20 nastavlja s programom u Titovom parku ,
10. Gradska radionica , 52 100 Pula
11. Informo , 52 460 Buje
12. Istarsko narodno kazalište – gradsko kazalište , 52 100 Pula
13. Jules Verne klub , 52 000 Pazin
14. Klub mladih BUM , 52 420 Buzet
15. KUC Lamparna , 52 220 Labin
16. Kultururban , 52 100 Pula
17. Labin Art Expres XXI , 52220 Labin
18. Merlin -Udruga za promicanje kreativnosti , 52100 Pula
19. Međunarodna konferencija „Građenje zajednica“ ,
20. Najavljen festival Media Mediterranea 19: Digitalna Romantika udruge Metamedij ,
21. Najavljen festival Media Mediterranea 20 udruge Metamedij ,
22. Nova Akropola , 52100 Pula
23. Objekti u prostoru: prezentacija radova spekulativnog dizajna ,
24. OPERACIJA PARK: POČEO 18. MEDIA MEDITERRANEA FESTIVAL ,
25. OTVORENI POZIV ZA SUDJELOVANJE NA IZLOŽBI FREE_ART_-_SRC U RIJECI ,
26. Pet godina rada i web stranica Centra za dokumentiranje nezavisne kulture ,
27. POČINJE FESTIVAL MEDIA MEDITERRANEA 18 ,
28. Predstavljen festival MEDIA MEDITERRANEA 18: POST-IT! ,
29. PREZENTACIJA RADOVA POLAZNIKA RADIONICE „ŽIVOT NA INTERNETU“ UDRUGE METAMEDIJ ,
30. PRIJAVITE SE NA RADIONICU SPEKULATIVNE DIZAJNERSKE PRAKSE UDRUGE METAMEDIJ ,
31. Put – Društvo za komuniciranje ambijenta , 52 220 Labin
32. Razgovor: Goran Farkaš i Dario Marušić – “Remiks identiteta” ,
33. Razgovor: Hrvoje Hiršl – umjetnički direktor Media Mediterranea 19 festivala ,
34. Suncokret Pula – Centar za humanitarni rad , 52100 Pula
35. TOUCH ME FESTIVAL 2017. – NATJEČAJ ZA PRIJAVU RADOVA ,
36. Twin horn – Istarski motociklistički klub , 52 100 Pula
37. Udruga Albus , 52 000 Pazin
38. Udruga Arspolis , 52440 Poreč
39. Udruga Bajs , 52 100 Pula
40. Udruga Čarobnjakov šešir , 52 100 Pula
41. Udruga Casoni Vecchi , 52 100 Pula
42. Udruga Distorzija , 52 100 Pula
43. Udruga FERR , 52100 Pula
44. Udruga Hereditas histriae , 52 460 Buje
45. Udruga Hrvatska žena – ogranak Poreč , 52440 Poreč
46. Udruga I , 52 440 Poreč
47. Udruga Indigoria , 52100 Pula
48. Udruga Institut , 52100 Pula
49. Udruga Kit grm , 52100 Pula
50. Udruga Kuća o batani /Casa della batana , 52210 Rovinj
51. Udruga ljubitelja fotografije Format , 52100 Pula
52. Udruga Lotos , 10000 Zagreb
53. Udruga Mali veliki čovjek , 52000 Pazin
54. Udruga Mali-veliki mikrofon , 52420 Buzet
55. Udruga Metamedij , 52100 Pula
56. Udruga mladih Pagubice , 52 402 Cerovlje
57. Udruga MMC Luka , 52 100 Pula
58. Udruga MonteParadiso , 52100 Pula
59. Udruga Musicae histriae – Musicistra , 52 440 Poreč
60. Udruga Nota bene – klapa Motovun , 52 424 Motovun
61. Udruga OSA , 52220 Labin
62. Udruga Pristojno društvo – Pula , 52 100 Pula
63. Udruga Prosoli – Sveta glazba , 10 000 Zagreb
64. Udruga Ravnica – Centar za kulturnu razmjenu , 52427 Livade
65. Udruga Roma Istre – Pula , 52 100 Pula
66. Udruga Rondo histriae , 52 100 Pula
67. Udruga Seasplash , 52 100 Pula
68. Udruga Šikuti machine , 52 342 Svetvinčenat
69. Udruga Sovinjak , 52420 Buzet
70. Udruga Studio KaPula , 52 100 Pula
71. Udruga Syntheses , 52100 Pula
72. Udruga Teatar Zoe – baletna škola C. Grissi , 52470 Umag
73. Udruga tehničke kulture Galileo Galilei , 52 210 Rovinj
74. Udruga Tondak , 52 100 Pula
75. Udruga Trka na prstenac ,
76. Udruga Val kulture , 10 000 Zagreb
77. Udruga Valigastar , 52423 Karojba
78. Udruga za ekologiju i kulturu EIA , 52211 Bale
79. Udruga za kulturu i umjetnost Blok , 52210 Rovinj
80. Udruga za kulturu Kamene priče , 52 211 Bale
81. Udruga za promicanje glazbene kreativnosti “Buka” , 52210 Rovinj
82. Udruga za promicanje kreativnih aktivnosti mladih Tirena , 10 000 Zagreb
83. Udruga za promicanje kulture Istrionika , 52 100 Pula
84. Udruga Zelena Istra/ Associazione Istria verde , 52100 Pula
85. Udruženje likovnih i književnih stvaralaca Pula – ULIKS , 52100 Pula
86. Život na internetu: Predstavljanje završnih radova radionice ,
87. Znanstvena udruga Pietas Iulia , 52100 Pula